Emotive • Story-Driven • Heartfelt

Based in Melbourne, Victoria.

For the joyful and connected couples who want to celebrate with their loved ones through emotive-driven photos and films.

Hey Everyone! I’m JC Apolo, co-owner of Cana Project, based in Melbourne, Australia. My team and I love working with joyful and easygoing couples who want to create lasting experiences with their loved ones.

Our approach is story-driven, cinematic, capturing real and spontaneous moments.

We work with joyful couples who are easygoing, family-oriented, and adventurous, and who want their love story to be captured in an authentic, stress-free, and heartfelt way.

We believe in building strong, personal connections to understand your unique journey. By moving with the flow of light and shadows, we direct poses and capture both spontaneous, unforced moments, along with the details that bring your story to life. Our films reflect the connection between you and your loved ones, preserving heartfelt exchanges, joyful laughter, and the promises that make your wedding day timeless.

It’s about more than just capturing your wedding day; it’s about celebrating your journey in a way that feels like a movie—cinematic, timeless, and filled with the emotions that truly matter.

We take the time to understand and honor your cultural, religious, and personal traditions, ensuring they’re respectfully captured and celebrated.

Let’s create a film that reflects your love story, offering a meaningful reminder of the sacred moments—those glances, spontaneous laughter, and heartfelt interactions. These are the visual memories that resonate deeply with the commitment you make together.

Emotive.

A key aspect of great storytelling is getting to know the people who are part of your journey. By connecting with your family, guests, and embracing the natural elements of light, our goal is to capture your story in a way that feels like a scene from a movie.

Story-Driven.

Capturing moments that naturally unfold to tell a cohesive and emotional narrative. Instead of just snapping posed shots, this approach emphasizes the real, candid interactions and events that highlight the essence of a couple's love story. It’s about more than just beautiful images; it’s about creating a visual journey that reflects the connection, emotions, and unique experiences shared on the wedding day. Every shot contributes to a bigger picture, allowing the story to be felt and remembered for years to come.

Heartfelt.

This value drives us to capture moments that go beyond the posed shots. We focus on the meaningful glances, spontaneous laughter, and heartfelt interactions that tell your story in an authentic, cinematic way. By understanding your unique journey, we create visual memories that resonate deeply.

Explore Our Client Stories.

  • "Cana Project helped capture our wedding day beautifully! They are professional, thoughtful, and creative. Highly recommend to anyone looking to document their wedding day!"

    Theo & Susan

  • "Gorgeous photos couldn't believe how amazing they turned out and the staff were so kind on our wedding day."

    David & Meagan

  • "Kind and hard working team. Made wedding photography easy."

    Nam & Vanette

  • "Highly recommend!! The best theres is! My now husband is very picky and fussy with photography and he only said yes to Cana! Thank you again Team!"

    Nicholas & Ann

  • "Cana Project were easy to work with. They understood the vision of what we want the video to look like and they were flexible. Watching our video felt magical!"

    Nikko & Mae